Willem Noorlander Best approach to content and data product licensing
Jinfo Article

11th March 2020

By Willem Noorlander

Abstract

Content and data product licensing is an area beset by misconceptions, with many failing to grasp that when you pay for data, you're paying for usage within defined terms rather than ownership of data. How well you can negotiate those terms can benefit your organisation greatly, or affect it negatively. Here, Jinfo explains the key factors to bear in mind when approaching data licensing.

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