Jinfo: Blog

Jinfo Blog

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Date Archive

"Predux" - How to improve conferences through peer-reviewed rehearsals
1st November 2011

Conferences are great places to get up-to-date and generally build your knowledge, but how often has a conference been less than perfect because of the quality of some presentations? This is where the “predux” comes in. As Theba Islam explains, this allows speakers to test out their presentations, and receive constructive criticism, from a small group of their peers before an event.

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Influence: where next for industry on the social web?
1st November 2011

Social media are tools which facilitate the conversations that matter most to you – and, by the way, you are part of conversation. If you are not part of the conversation then there is no need for you to be using social media except if you want to tick that box on your marketing strategy – tick, we have Twitter and FaceBook accounts. So what – owning those accounts is easy, it is what you will do with those accounts and where you will exert influence that matters.

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