Jinfo: Webinar deck - mapping the full use-case to create success with analytics

Webinar deck - mapping the full use-case to create success with analytics
Jinfo Report

15th March 2018

Abstract

Featuring Marc Vollenweider: Co-founder and Chief Strategist of Evalueserve and author of mind+machine.

Most analytics projects fail to realise their potential because their owners fail to consider the entire use-case.

Applying smart technology to the right datasets is actually only one part of a much larger problem: how does this new view or insight fit into a workflow?

Join this session to see the vital role of defining and mapping use-cases. Our speaker, Marc Vollenweider, is co-founder and Chief Strategist of Evalueserve, and the author of mind+machine (Wiley, 2017).

A valuable feature of his book is the dozens of short case studies, which offer real-world examples of the importance of placing the analytics work in the context of a full use-case.

Get clarity on the vital role of use-cases

With a focus on use-case, you:

Reduce or eliminate scope-creep
Document exact inputs and outputs, which are vital for data identification and licensing purposes
Define the specific, measurable benefits of investing in an analytics project
Gain and document consensus about what success looks like
Set clear criteria for go/no go decisions throughout planning, implementation and measurement of a project.

During this Jinfo Webinar, Marc will share live examples of use-cases. We'll provide a checklist and starter framework for you to develop or enhance your own management system.

Contribute to data analytics success

Few organisations currently manage use-cases in a meaningful way.

Your expertise in understanding the business requirements of information questions, managing knowledge, and "translating" between technology, content and users make use-case management an excellent opportunity for you to contribute to your organisation's strategy and success in analytics.

This is the slide deck and speaker notes from the Jinfo Webinar "Mapping the full use-case to create success with analytics", which ran on 14th March 2018

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