Cooperative Intelligence: Help Yourself by Helping Others [ABSTRACT]
Jinfo Blog

By Ellen Naylor

Abstract

Competitive intelligence may have a bit of a cloak and dagger reputation, conjuring up images of secretive sleuthing. But Ellen Naylor makes a strong argument that Cooperative Intelligence - that is, voluntarily sharing information with others in our increasingly connected digital world - may yield better results for customers and companies in the end.

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Competitive intelligence may have a bit of a cloak and dagger reputation, conjuring up images of secretive sleuthing. But Ellen Naylor makes a strong argument that Cooperative Intelligence - that is, voluntarily sharing information with others in our increasingly connected digital world - may yield better results for customers and companies in the end.

What's Inside:

As I conduct my research, I often share some of my findings to those I am interviewing which often cause them to open up in ways that surprise me! I apply cooperative intelligence practices with my LinkedIn and Twitter connections. I have helped some LinkedIn folks find work, and answered questions under the Q&A in LinkedIn Groups.

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