Andrew Rieder The people have spoken: The collective intelligence of social media to brainstorm a new project [ABSTRACT]
Jinfo Blog

1st March 2011

By Andrew Rieder

Abstract

Tapping into the collective intelligence that’s out there in social media is a great way to brainstorm when starting a new research project. Twitter, Facebook, LinkedIn and blogs are particularly useful, as are social media search engines such as Social Mention and Whos Talkin. But you have to be prepared to invest time in building up relationships if you want to get the most out of these sites.

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Tapping into the collective intelligence that’s out there in social media is a great way to brainstorm when starting a new research project. Twitter, Facebook, LinkedIn and blogs are particularly useful, as are social media search engines such as Social Mention and Whos Talkin. But you have to be prepared to invest time in building up relationships if you want to get the most out of these sites.

What's Inside:

If you want to add a little variety to your preliminary research,  consider using social media and blogs as a way to spice things up. There  are many social media platforms to choose from but some are more useful  than others.  I have found, Facebook, Twitter, LinkedIn,  and blogs to be particularly useful. Millions of people with similar  interests are conversing in groups, forums and other online communities  every second just waiting for you to ask them a question.  The more time  you put into networking within each of these groups, the more efficient  your future brainstorming projects will be.

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