Essential resources for competitive intelligence research in biopharma
Jinfo Article
12th June 2012
Abstract
Against a backdrop of shrinking development pipelines, global constraints on healthcare expenditure and increasing market access and reimbursement hurdles, no company can make smart decisions without a thorough understanding of its competitors and the competitive environment. Thus, identifying the best resources for research is essential for success.
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- Article title: Essential resources for competitive intelligence research in biopharma
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