Jinfo: Data analytics & BI business models - moving from a perpetual licensing model

Data analytics & BI business models - moving from a perpetual licensing model
Jinfo Article

29th March 2017

Abstract

Prompted by the Tableau Software announcement that it is moving away from a "perpetual licence" to a subscription model for customers, Andrew Lucas has looked at what lies behind the move and how data analytics and content vendor business models may be beginning to converge.

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