Claire Whayman Social Media for Competitive Intelligence
Jinfo Article

8th July 2013

By Claire Whayman

Abstract

Freelance business information specialist Claire Whayman discusses the use of social media in gathering and analysing competitive intelligence. She examines the role of the information professional in developing and maintaining a strategy to ensure that relevant social media platforms such as Twitter, LinkedIn and Facebook are monitored.

Content Access

Access to Jinfo articles and reports is available to Jinfo clients.

Is your organisation a Jinfo client?
"Yes"

Please sign in here so that we can check your access to this item:

MyJinfo Login

Email:

Password:

  Forgotten password?


Sign in with:


Or sign in via email:

Enter your email and we'll send you a magic link to sign you in automatically.

"Not yet"

Access to this article is available to Jinfo clients. Becoming a client will help your organisation:

  1. Save time and money
  2. Re-invent information services
  3. Define, measure and communicate information value.

Learn more

Jinfo Testimonials
Testimonials


"Don't know"

Submit the Enquiry form to find out if your organisation is already a client or to discuss your questions or requirements.

Or use the 'Text Chat' button at the bottom-right of this page for immediate assistance.



 « All Articles