Tim Buckley Owen Return on Information Investment - Breakthrough At Last?
Jinfo Article

12th August 2013

By Tim Buckley Owen

Abstract

Comment by Gartner that information should be treated as an asset may hearten information managers who have been striving to demonstrate return on investment for years. Developments such as big data and analytics are susceptible to ROI valuation, but increasing privacy concerns may compromise their further growth. Even China is developing a credible data protection regime, the European Union has concerns about the Safe Harbour agreement in the wake of the United States PRISM scandal, and the Economist Intelligence Unit reports that marketers are underestimating customers' privacy concerns. So could Gartner's suggested Bank Of Information finally unlock the discipline of infonomics and put a measurable value on information management of all kinds?

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