Product Review of Euromonitor Passport: Value & Sources
Jinfo Article
17th December 2013
Abstract
With market research a strategic investment for companies of all sizes, the second part of Sophie Alexander's review of Euromonitor's Passport examines the value that the strategic intelligence tool can bring to companies. Clients range from a small ice cream manufacturer that used the data to increase its sales by 5% a year to larger companies and government organisations; 90% of clients renew every year. The resources are extensive, encompassing official sources complemented by the network of Euromonitor analysts based around the world who offer unique insights.
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- Article title: Product Review of Euromonitor Passport: Value & Sources
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