Jinfo: Product Review of Euromonitor Competitor Analytics (Introduction; Key Advantages; Contact Details)

Product Review of Euromonitor Competitor Analytics (Introduction; Key Advantages; Contact Details)
Jinfo Article

14th March 2016

Abstract

We review Competitor Analytics, a new tool from Euromonitor International, introduced in July 2014, that provides a company-centric view of the Fast Moving Consumer Goods (FMCG) universe using cross-standardised data from 17 different industries in Euromonitor's global research database, Passport. In the first part of the review Sophie Alexander introduces the company and product, identifies key audience such as investment banks, media companies and consumer goods companies, highlights key advantages and provides contact details.

Note: Full review (PDF) at /go/sub/report/2639

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Article title: Product Review of Euromonitor Competitor Analytics (Introduction; Key Advantages; Contact Details)
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