Robin Neidorf Jinfo survey - current awareness and intelligence 2020 (part 4 - evaluation)
Jinfo Article

23rd September 2019

By Robin Neidorf

Abstract

As part of our survey results looking at customer preferences in relation to news aggregation services and current awareness, we wanted to get a clearer view of how the provision of current awareness is changing and what respondents and their stakeholders want to get out of it. In this final part, we take a closer look at which activities they engage in with regard to the provision of current awareness and intelligence, how they track to measure the reach and value of current awareness, and its perceived importance within the organisation.

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