Robin Neidorf
Director of Research and Head of Consulting

Robin heads the Jinfo Research division. Original research is at the heart of Jinfo and underpins all our activities, from editorial content to webinars, consulting and Community sessions. Robin has has been working with Jinfo since 2004 and is responsible for strategic planning, developing proprietary research-based tools, partnerships and alliances, and consulting.

She is proud to be a contributor of a chapter on strategic content portfolio management in "The Emerald Handbook of Modern Information Management".

Prior to joining Jinfo, Robin ran a research and communications consulting business for 10 years. As a consultant, she focused on strategic planning, change management, and using information to make better decisions.

Working with a wide range of organisations in the for-profit and non-profit sector. Robin has developed online communities, publications and distance learning modules for a range of business purposes. She is the author of Teach Beyond Your Reach: An instructor"s guide to developing and running successful distance learning classes, workshops, training sessions and more (second edition, Cyber Age, 2012) and the co-author of E-Merchant: Retail Strategies for e-Commerce (Addison-Wesley, 2001).

Robin can be reached at

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Articles by Robin Neidorf:

Research update - peeking around the corner to 2021
Thursday, 17th December 2020

As we look forward to 2021, let us know what projects you’re most looking forward to and what challenges lie ahead - complete our two-question survey.

Legal purchasing in the UK - Comparing satisfaction of LexisPSL and Practical Law
Friday, 4th December 2020

UK law firms rely on two key products to support their workflow, these include Practical Law from Thomson Reuters and LexisPSL from LexisNexis. As part of Jinfo's yearly survey on UK legal purchasing needs and trends, we find out how both products fared in terms of content, technology and features and overall value.

Research update - what can you leverage in 2021?
Thursday, 3rd December 2020

Following a year like no other, how do you plan for 2021 in the information strategy field? Register for Jinfo's "State of the Industry" Webinar on 5th January. Plug into the insight on information strategy you need to enhance and communicate your expertise in the year ahead.

Legal purchasing in the UK - Comparing satisfaction of LexisLibrary and Westlaw UK
Wednesday, 2nd December 2020

This is the second article of a three-part report on Jinfo's survey findings on the satisfaction levels amongst information managers in the top 200 law firms by revenue. Part two focuses on user satisfaction with content, technology and features and overall value of LexisLibrary and Westlaw UK.

Research update - how many of these statements make you say "yes"?
Thursday, 19th November 2020

With a new year just around the corner, now is the time to prepare for a more positive and productive 2021. Find out how Jinfo can help you do this with its worksheet and tailored Consulting sessions.

Reports by Robin Neidorf:

Jinfo research on UK legal purchasing preferences and needs 2020
Friday, 4th December 2020

Now in its 10th year, Jinfo"s research into purchasing trends and preferences in the UK legal market reflects the significant impact of M&A activi...

Jinfo survey - challenges facing information teams
Monday, 8th June 2020

Jinfo recently carried out a market research survey on behalf of Springer Nature designed to elicit the opinions of corporate information centres on o...

Jinfo survey - the role of information professionals in a data-driven world
Thursday, 27th February 2020

This three-part report looks at the survey responses of information professionals to gauge current data-related needs and expertise amongst informatio...

Jinfo model - closing the confidence gap
Wednesday, 5th February 2020

This model looks at the results of Jinfo"s research on the professional landscape for information teams in the data-driven world, including how confid...

Jinfo model - real-world ROI of external data
Thursday, 16th January 2020

To some, it may seem as if the ongoing value of the external data sources your organisation invests in is hard to quantify. Jinfo"s model will guide y...