Jinfo Subscription Report Product Review of Key Note
Jinfo Report

29th January 2016

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Key Note is a UK publisher of comprehensive and reputable UK market research, industry reports and company data.

This review:

  • Introduces the privately-owned company and explains how it has evolved over the past few years into a more dynamic tool. Details how it is used by a wide range clients.

  • Looks at content and coverage, in particular the enhancements made since we last reviewed the product in early 2013.
  • Details Key Note's coverage of companies and market sectors, including SWOT and PESTEL analysis, and its report methodology including the rigorous editorial process undertaken by experts.

  • Considers the improvements made since a substantial overhaul of the service in 2015, including improved functionality, additional tools and new features. Also covered are outputs and administration.

  • Looks at competitors including IBISWorld, Mintel and FAME, plus information on Key Note product developments and pricing.

Reviewed by Sophie Alexander

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