Jinfo: Product Review of Key Note

Product Review of Key Note
Jinfo Report

29th January 2016

Abstract

Key Note is a UK publisher of comprehensive and reputable UK market research, industry reports and company data.

This review:

Introduces the privately-owned company and explains how it has evolved over the past few years into a more dynamic tool. Details how it is used by a wide range clients.
Looks at content and coverage, in particular the enhancements made since we last reviewed the product in early 2013.
Details Key Note's coverage of companies and market sectors, including SWOT and PESTEL analysis, and its report methodology including the rigorous editorial process undertaken by experts.
Considers the improvements made since a substantial overhaul of the service in 2015, including improved functionality, additional tools and new features. Also covered are outputs and administration.
Looks at competitors including IBISWorld, Mintel and FAME, plus information on Key Note product developments and pricing.

Reviewed by Sophie Alexander

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