Jinfo: Market landscape - tools for audience and web analytics

Market landscape - tools for audience and web analytics
Jinfo Report

24th August 2016

Abstract

This report covers four products focusing on audience analytics and ad metrics for online and mobile display, and three products which concentrate on web analytics and web traffic analysis:

Audience Analytics and Advertising Analytics from comScore
Competitrack and Competitrack Plus
Quantcast Measure, Quantcast Advertise and Quantcast Audience Grid
Verto Content Watch and Verto Infographics from Verto Analytics
Alexa
Chartbeat Publishing and Chartbeat Personal
PRO and PRO Enterprise from Compete

We provide a brief description of each source, a link to the product page, key features of the online display ad metrics and mobile display ad metrics (where appropriate), special features, key use-cases and value, and information on pricing.

Produced by Sophie Alexander

Content Access

Access to Jinfo Content and Community is available through a Jinfo Subscription.

Does your organisation have a Jinfo Subscription?

"Yes"

Please sign in to MyJinfo here so that we can check your access to this item:

Or sign in via email:

Enter your email and we'll send you a magic link to sign you in automatically.

"Not yet"

Access to this report is available through a Jinfo Subscription, which will help your organisation:

Save time and money
Re-invent information services
Define, measure and communicate information value.

"Don't know"

Contact us to find out if your organisation already has a Jinfo Subscription.

Or use the 'Text Chat' button at the bottom-right of this page for immediate assistance.

About this report