Balancing Strategy and Specialism
Jinfo Blog

By Lynn Strand

Abstract

As the Research Focus "Source Expertise - What It Means in a Google World" continues, Focus co-producer, Lynn Strand, highlights some of the recent content and how it demonstrates that being strategic and being a specialist can be an important part of the information professional's skill set.

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The Jinfo Research Focus, "Source Expertise - What It Means in a Google World", recently took a deep dive into Northern Light's SinglePoint strategic research portal. Reviewer Sophie Alexander highlights what's changed since 2013, the last time Jinfo looked at the product.

• One of my key interests was learning more about the content partners and how clients can add their own internal research to the portal. This is a great feature!

• The review offers an overview of competitors and what new developments are coming up for Northern Light

• Finally, Sophie summarises the product's value and how the company's maturity has led to an increasingly sophisticated product.

Make sure you don't miss the new article "Being an Industry Specialist in a Global Management Consultancy". Author Carol Schwalbaum gives us an inside look at global management consultancy, A.T. Kearney and how specialisation is an advantage at the firm:

• Carol outlines how the demand for specialisation and the growth of client business adds to the need for research analysts with industry expertise

• Key areas for success at A.T. Kearney stem from educating, supporting, partnering and managing knowledge and clients, both internal and external.

Please register for and join us for our upcoming webinars:

• 21st June: "Three Ways to Influence Strategy with Source Expertise" will deal with the importance of supplying your knowledge and supporting the company at strategic level by providing useful insights

• Recordings of past Webinars are available to view for anyone with a Jinfo Subscription

Check out all of the informative articles and reports in this Research Focus, "Source Expertise - What It Means in a Google World", and stay tuned for more!

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