Jan Knight
Jan Knight is an independent market research consultant and President of Bancroft Information Services. She provides customised business intelligence and secondary market research to consultants and companies in all industries. Her work helps to shape business plans, marketing strategies and new business development for a diverse set of clients including start-ups, technology companies, marketing strategists, and small and medium businesses.
She is a frequent presenter on market research topics at the Arizona Center for Innovation, the Technology Business Incubator associated with the University of Arizona in Tucson. Jan holds an MA in Information Resources & Library Science from the University of Arizona, and a B.A. in Renaissance/Humanities Studies from the University of California, Berkeley. Originally from England, Jan moved to Tucson in 1984 and has worked in both the advertising/marketing and publishing industries before starting her own business in 2001.
Articles by Jan Knight:
Mini review of M-Brain's Intelligence Plaza
Monday, 18th January 2021
Intelligence Plaza from M-Brain is a market intelligence and competitive intelligence platform that can be used by companies of any size working in market intelligence, sales and business development to help with decision-making and strategic planning. This mini review looks at the company and product, and how it's changed since we last looked at it a couple of years ago. We explore the competitive landscape, which includes products from Digimind, Manzama Insights and Meltwater. We also look at its pricing structure and overall value proposition.
Product review of Statista (value - help & training; competitors; development)
Monday, 12th October 2020
The final part of Jinfo's product review of Statista, a leading statistics portal, finds out what help and training is available to its users, and takes an in-depth look at its two closest competitors, eMarketer and IBISWorld Industry Reports. Finally, we look at the types of accounts a user can purchase along with pricing options.
Note: Full review in Subscription Report (PDF)
Product review of Statista (technology - search & user interface; outputs & alerts; administration)
Friday, 9th October 2020
The third part of Jinfo's product review of Statista, a leading statistics portal, looks at the technology behind its intuitive user interface, its multiple search options, dossiers, and output options, including its chart editing options and how users can set up alerts.
Note: Full review in Subscription Report (PDF)
Product review of Statista (sources - content and coverage)
Thursday, 8th October 2020
The second part of our product review of Statista, a leading statistics portal, looks at the broad range of sources available within the product, with a particular focus on the company's own statistical data and the wide range of industries covered. We also look at the languages available and geographic coverage as well as the provision of custom research reports.
Note: Full review in Subscription Report (PDF)
Product review of Statista (key advantages; introduction; contact details)
Wednesday, 7th October 2020
Statista is a leading statistics portal offering a wide range of content and tools used by organisations for market analyses and competitive intelligence. Jinfo last looked at the product in 2013 and in this first part of our updated product review we find out how the product has evolved, who uses it and how, what its key advantages are as well as its future roadmap.
Note: Full review in Subscription Report (PDF)
Reports by Jan Knight:
Product review of Statista
Wednesday, 7th October 2020
Statista is a leading statistics portal known for its charts, graphs, infographics, and dossiers but over the last few years it has also become known...
Product review of Manzama Insights
Monday, 30th September 2019
We last looked at Manzama Insights, a specialised market intelligence tool that uses artificial intelligence and big data analytics to collect and ana...
Product review of M-Brain Intelligence Plaza
Friday, 21st December 2018
M-Brain Intelligence Plaza is a market intelligence tool designed to help executives make speedier decisions. Since we last reviewed it three years ag...
Product review of NewsEdge from Acquire Media
Thursday, 31st May 2018
Acquire Media"s NewsEdge, a global news and delivery web platform for information and business professionals was last reviewed in 2016. In our new ful...
Product Review of LexisNexis Newsdesk
Thursday, 3rd March 2016
Media monitoring and analytics tool LexisNexis Newsdesk is a powerful market intelligence product that was launched in April 2015 as a result of the L...
Community session
23rd January 2025
AI contracting and licensing; Strategic information managers; End-user training
10th December 2024
- Jinfo Community session (TBC - Mar 2025) (Community) 20th March 2025
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