Partnering For Success - Effective User Engagement Is No Accident
Jinfo Article
7th January 2015
By Sean Smith
Abstract
As part of the FreePint Topic Series: Making Information Visible, Sean Smith explains why user engagement is a critical component of discovery and outlines four key steps. He also demonstrates how influencing user behaviour must be combined with the right content and technology to make an information project a success.
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- Article title: Partnering For Success - Effective User Engagement Is No Accident
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