Steve Bynghall Evaluating information products (step one - scoping and laying the foundation)
Jinfo Article

19th November 2020

By Steve Bynghall


In this second article in a series of five, we look at what needs to be done to lay the foundations for a successful evaluation process. This includes defining the business need and planning the project methodology. We demonstrate this using the example of a comprehensive comparative analysis of patent research products conducted by the InfoCenter at Cargill.

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Claire Laybats, Head of Commercial Development

Claire Laybats
Head of Commercial Development

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