Jinfo: Blog

Jinfo Blog

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Date Archive

Delivery framework pricing: Understanding the workflow
4th April 2012

"Delivery framework" pricing looks at the context in which the content is delivered to the user. Products priced through delivery framework reflect a different set of investments and risks on the part of the vendor, and a buyer will need to negotiate accordingly.

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Categorically delivering information value
4th April 2012

When it comes to return on information investments, there nothing more satisfying than seeing resources used. Oh sure, we'd all like some sort of tacit-value-ticker that made a cheerful chime every time a member of staff has an ah-ha moment or a bit of data generates a lot of revenue.

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Ebooks and white papers: better lead generation
3rd April 2012

Ebooks and white papers that is audience-focused is a great mechanism for generating leads. Account manager Ann Marie Plankey shares some tips about how to create effective content through which to build a lead list.

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Value metrics pricing: Pricing based on basic multiples
3rd April 2012

The first of three approaches to pricing is what we call "value metrics" and tends to be the simplest. Even if there are a number of variables that go into the metric (e.g., numbers of readers versus in-depth users, different content sets, different delivery mechanisms), the fundamental approach comes down to A x B = Price. Learn which levers to pull when negotiating over value metrics.

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Defining value through pricing
3rd April 2012

By looking at pricing for a lot of different vendors and products submitted through the FreePint Research Benchmarking on Pricing project, three main approaches to price modeling emerged. This four-part series examines these models and discusses how a buyer might approach negotiations over products offered under that pricing model.

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A brief history of FreePint's social interactions
3rd April 2012

Cast your mind back to 1996. A new search engine called Google launched. The first DVD players were being sold. The hottest new gadget on the market was the Palm Pilot.

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Diversify your business networking with these LinkedIn alternatives
2nd April 2012

Just as Google isn’t the only search engine, YouTube isn’t the only source for online videos and Twitter isn’t the only option for microblogging, LinkedIn isn’t the only social networking source for business and professional interaction. The LinkedIn alternatives presented below may be just the ticket to diversifying your networking strategy.

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Managing your very own moment of insignificance
2nd April 2012

The nature of a successful business is drastically different today than it was just a few years ago. The nature of a successful, growing professional has transformed too. Why the change? So many aspects of doing business involve managing (or failing to manage) communication.

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Cybercrime - not so high tech after all?
2nd April 2012

With news that Visa and Mastercard accounts may have been compromised and further alarm bells ringing about cybercrime, information professionals look to see where the risks are and what they can do about them. However, it seems that it's the low end of the technical spectrum where the biggest dangers lie and not with young, technically literate criminals.

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Industry consolidations may provide opportunities
1st April 2012

Many businesses are consolidating through economies of scale, brand alignment or market reach expansion, and their needs will of course change. For information professionals it is essential to think about how you can adapt your product or services to take advantage of these changes.

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