Comparative product evaluation - breaking it down into manageable pieces
12th January 2021

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Mini review of M-Brain's Intelligence Plaza
18th January 2021

Intelligence Plaza from M-Brain is a market intelligence and competitive intelligence platform that can be used by companies of any size working in market intelligence, sales and business development to help with decision-making and strategic planning. This mini review looks at the company and product, and how it's changed since we last looked at it a couple of years ago. We explore the competitive landscape, which includes products from Digimind, Manzama Insights and Meltwater. We also look at its pricing structure and overall value proposition.

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Product review of Aurora's FirstLight (value - purchasing, development and competitor landscape)
14th January 2021

The final part of our product review of Aurora's FirstLight, an intelligence platform, looks at the help and training available to users as well as the product’s value. We also look at other players in the intelligence platforms market. Some of the companies include big names such as LexisNexis, Dow Jones and Thomson Reuters as well as Meltwater, Manzama, and Northern Light, amongst others. We also look at product development plans for the next few years as well as pricing options. 

Note: Full review in Subscription Report (PDF)

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Product review of Aurora's FirstLight (technology - search & user interface; outputs & alerts; administration)
13th January 2021

Part three of Jinfo’s product review of Aurora's FirstLight, an intelligence platform, looks at the technology behind the product. We focus specifically on its automation capabilities, and its use of big data and natural language processing. We also explore how a user would interact with the system and the process involved in a typical implementation of the Enterprise Edition.

Note: Full review in Subscription Report (PDF)  

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The importance of current awareness tracking
13th October 2020

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Product review of Aurora's FirstLight (sources - content and coverage)
12th January 2021

In the second part of Jinfo’s product review of Aurora's FirstLight, an intelligence platform, we look at the range of external and internal sources that can be included in this highly customised application. This includes paid subscriptions, social media, blogs, scientific journals and news databases, to name a few. 

Note: Full review in Subscription Report (PDF)

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Product review of Aurora's FirstLight (key advantages, introduction and contact details)
11th January 2021

FirstLight from Aurora WDC is an intelligence platform that was first reviewed by Jinfo at the beginning of 2018. In the first part of our latest product review, we take a look at the company and product as well as some of its key advantages. We also find out who uses the product, how it’s changed since our last review and what product enhancements are in the pipeline.

Note: Full review in Subscription Report (PDF)

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Product review of Aurora's FirstLight
11th January 2021

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Mini review of D&B Hoovers
8th January 2021

D&B Hoovers is a sales intelligence application that uses data and analytics to enable B2B sales professionals to identify and engage more rapidly with customers and prospects. Having reviewed the product at the beginning of 2019, Jinfo takes a look at the latest iteration of the product. This mini review looks at the company and product, its content, including news and corporate data, and how to navigate it. We also highlight some of its competitors, including DiscoverOrg, UpLead and Pipedrive, amongst others, as well as pricing information.

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State of the Industry, 2021
11th November 2020

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