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Product Review of M-Adaptive: Search Options
16th October 2013
M-Adaptive allows you to track companies, brands, individuals, competitors and industry trends from social media and editorial content. As Anne Lonergan continues her review she examines the detailed information available in the search results and looks into fine-grained filtering options and additional functionality available.
Product Review of M-Adaptive: Sources, Dashboard & Setup
15th October 2013
Anne Lonergan continues her review of M-Adaptive, a SaaS-based media monitoring tool that brings together editorial and social media content. Anne looks into the sources and finds M-Adaptive covers 60,000 editorial sources and over 2.5 million social sources including Facebook, Twitter and Vkontakte, and there's 68 languages to choose from. You can track companies, brands, individuals, competitors and industry trends.
Product Review of Meltwater News: Sources, Search & Outputs
15th October 2013
The online media monitoring services from Meltwater News provide PR professionals with a variety of options to access, monitor and share information that is important to them and their brand or their clients’ brands. Jan Knight explores sources, search and output options and finds key factors of note include the day and night searches which ensure that information is up-to-date, while significant user interface factors include impressive amounts of information included in one search result page complemented by hyperlinks to dig deeper.
Product Review of Meltwater News and Meltwater Buzz: Introduction, Value and FreePint's View
14th October 2013
Reviewing Meltwater News, which focuses on more traditionally official journalistic sources and Meltwater Buzz, which focuses primarily on the user-generated content in social media, Jan Knight looks into what value the products offer and finds that using the online monitoring tools to monitor competition, industries, news, potential partner companies, customers, executives and more opens up many opportunities for even smaller companies to be competitive.
Is it Time to Unplug From Technology?
14th October 2013
I wrote a few articles earlier this year about why individuals should take time out from using technologies and discussed some of the problems associated with digital addiction and digital distraction. Nine months later I'm still seeing articles about why we should take time out from technology. The latest I read talked about the work/life balance, which I think is an important area not previously discussed.
Validating and Improving the Value of Content Investments
11th October 2013
With a range of stakeholders having different needs and expectations, it can be difficult to reach agreement over the value of content purchases. Bill Noorlander shares ideas on how to identify and decide the real issue or need, organisational requirements vs product capabilities, the business impact of changes, which stakeholders should be involved in the process and whether it's most appropriate to choose a short-term fix or a long-term solution.
Product Review of M-Adaptive: Introduction, Value and FreePint's View
11th October 2013
M-Adaptive is a SaaS-based media monitoring tool that brings together editorial and social media content. Launched a year ago it promises to be an effective tool for its target audience of PR and communications professionals who use it for reasons such as brand management, identifying emerging trends, understanding end-user sentiment and tracking the success of PR activities.
Better Semantic Search: Google's New Hummingbird Search Algorithm
10th October 2013
Last month Google rolled out a major new upgrade to the algorithm that interprets user searches. Codenamed "Hummingbird", it's the first major upgrade to the Google search algorithm in almost three years. James Mullan explores how our search results will be affected by concepts such as semantic search and conversational search.
Market Map: the Options in News Aggregation & Beyond
10th October 2013
The pace of technological advancement and the advent of social media has widened the provision and scope of news aggregation resources. Products traditionally focused on legal or financial information, PR, communication and marketing activities, together with those aimed at the news industry itself all provide a potential wealth of business news. This Market Map provides a top-level comparison of the types of news aggregation tools available, from social media aggregation to press cuttings and software-only solutions. It is intended as an aid to the information professional in considering alternative sources of news.
The Global Regulatory Environment: Regulatory Risks for Businesses
10th October 2013
Identifying the regulatory risks for global organisations is an increasingly-complex task as the amount of regulation and legislation faced by the financial services industry continues to grow at an alarming rate. Victoria Brocklehurst and Matthew Baker explain the differences of approach to compliance between countries and jurisdictions. They outline key risks which compliance teams should consider, from extra-territoriality to the varying rules surrounding the marketing of products into different jurisdictions.
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