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Newsletter No. 584


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Jinfo

Newsletter 584

10th February

Tip: A word to our clients: February's Community session is full, but there is still availability for the March session, "Advance as an information leader, activate your expertise" – if you're thinking of joining us, register now.


Simple actions propel effective stakeholder engagement

Stephen Phillips
We work with many clients on stakeholder engagement, as it's a fundamental tool for information strategy.

This relatively simple activity is a great way to extract from your head all the useful insights you have about stakeholders and capture them in a format that leads to action.

In our video, you can start learning the "Principles of stakeholder engagement" (4-minutes, YouTube).

Jinfo Clients also have access to these resources:

  • Stakeholder mapping: A Jinfo article and recorded webinar that walk through how to do stakeholder mapping. You will learn that much of the insight you need to create a focused strategy for engagement is already available to you.

  • CRM for stakeholder management: In the recorded webinar, "A simple CRM for strategic stakeholder engagement", Julianna Jergic-Biro of Syngenta demonstrates how she built a simple spreadsheet-based customer relationship management (CRM) system to track the interests, priorities and preferences of many individuals.

  • Jinfo Community: In the session, "Stakeholder engagement strategy - tips and tools" (22nd February 2022) our clients share their success stories.

So often we see information teams make significant progress in a relatively short period of time, just by tweaking their approach, adopting a tip, or taking time once a month to focus on stakeholder engagement.

If you're not yet a Jinfo Client, please talk to us today.

Stephen Phillips
Senior Analyst

Read on the Blog

Jinfo Testimonials
"While setting up our goals for the year, we made sure that all the work we were doing brought us back to one of those goals. Jinfo helped us to learn to do this, and it meant that we learned how to say 'No' to things if they didn't further a goal."
Research Services Manager, law firm
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